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Management Board

 

 

Matthias Hartmann

Born 1966

Chief Executive Officer (CEO), responsible for the corporate functions of Strategy and Innovation, IT (strategy, enterprise applications, infrastructure), Human Resources (including executives’ development and compensation), Integrity, Compliance and Intellectual Property, Internal Audit, Investor Relations as well as Marketing and Communications.

Professional career

Since 2011 
CEO of GfK SE, Nuremberg, appointed until 2019

2010 – 2011
Global Head of Strategy and Industries, IBM Global Business Services, New York City, New York, USA

2005 – 2009
General Manager and Managing Director, IBM Deutschland GmbH, and General Manager, IBM Global Business Services in Germany

2004 – 2005
Vice-President, IBM Corporate Strategy, USA

2003 – 2004
Vice-President, IBM Strategy & Change Consulting, responsible for Europe, Middle East and Africa (EMEA)

2002
Global responsibility for change management and communications during the integration
of PricewaterhouseCoopers Consulting (PwCC)

2002 – 2004
Director, IBM Strategy & Management Consulting, responsible for Europe, Middle East and Africa (EMEA)

1993 – 2002
Various functions at IBM Unter­nehmensberatung GmbH (UBG), Frankfurt and Hamburg,
Managing Director from 2000

1988 – 1993
Various functions at IBM in Belgium, Germany, Ireland and the USA

Ausbildung

1988
Graduated in Business Administration, specializing in Information Technology, from the Berufsakademie (University of Cooperative Education) Stuttgart, Germany

Christian Diedrich

Born 1958

Chief Financial Officer (CFO), responsible for the corporate functions of Finance (accounting, controlling, finance, IT), Finance Administration (corporate shareholder management, investment controlling, risk management, mergers and acquisitions, tax), Treasury, Legal, Central Services, Procurement and Sector Finance. For more information about the reorganization and renaming of the corporate functions for which the CFO is responsible please see here.

Professional career

Since 2014  
Member of the Management Board of GfK SE, appointed until 2017

2012 – 2014
VVice-President International Corporate Development, IBM Corporation, Shanghai, China

2012
Vice-President International M&A Strategy, IBM Corporation, Armonk, New York, USA

2009 – 2012
Vice-President Finance, CFO, IBM Northeast Europe, Zurich, Switzerland

2005 – 2008
Managing Director, Vice-President Finance, CFO, IBM Deutschland GmbH, Germany 

2002 – 2005
Director of Financial Operations, IBM Europe, Middle East, Africa; Paris, France

1998 – 2002
CFO IBM Global Services, Central Region, IBM Deutschland GmbH, Germany  

1996 – 1998
Various financial responsibilities, IBM Europe, Middle East, Africa; Paris, France

1993 – 1996
Various financial responsibilities, IBM Deutschland Informationssysteme GmbH, Germany  

1984 – 1993
Various financial responsibilities, IBM Deutschland Entwicklung GmbH, Böblingen, Germany 

Education

1984
Graduated in Engineering (Business Engineering; focus: Investment and Financing, Logistics) from the TU Berlin, Germany

1983
Master of Science in Management (MBA) from the Sloan School of Management, MIT, Cambridge, Massachusetts, USA

Dr. Gerhard Hausruckinger

Born 1961

Management Board member (COO), responsible for the Consumer Choices sector. In accordance with the code of procedure rules effective as of January 1, 2016, Dr. Gerhard Hausruckinger as Chief Commercial Officer (CCO) is responsible for the Consumer Choices sector. 

Professional career

Since 2010 
Member of the Management Board of GFK SE, appointed until 2018

2008 – 2010
Chief Executive Officer (CEO), Emnos GmbH, Munich, Germany

2006 – 2008
Managing Director of the Retail segment and responsible for Consulting in Products sector, Accenture, Kronberg, Germany

1994 – 2005
Consultant in Retail and Consumer Goods segment, Roland Berger Strategy Consultants, Partner from 2000, London, UK, and Munich, Germany

1992 – 1994
Project Manager for Corporate Development, Karstadt AG, Essen, Germany

Education

1992
Doctorate from the University of Regensburg, Germany

1988
Graduated in Business Administration from the University of Regensburg, Germany

Debra A. Pruent

Born 1961

Management Board member (COO) until December 31, 2015, responsible for the Consumer Experiences sector.

Professional career

Since 2008  
Member of the Management Board of GfK SE, appointed until 2015

2006 – 2007
Chief Operating Officer (COO), GfK Custom Research North America

2005 – 2006
President of GfK NOP Products & Services, USA

1992 – 2005
Employed by U.S. automotive market researcher Allison-Fisher International, most recently as CEO

1983 – 1992
Various analyst and management functions, General Motors Corporation, USA

1988 – 1990
Adjunct Professor of Statistics at Oakland University, USA

Education

1986
Graduated in Applied Statistics from Oakland University, USA

1983
Graduated in Mathematics and Computer Science from Wayne State University, USA

Christian Diedrich, Debra A. Pruent, Matthias Hartmann and Dr. Gerhard Hausruckinger

Since January 1, 2016, the Management Board of GfK SE consists of five members. In order to drive further operational efficiencies and synergies across the business the additional Management Board position of Chief Operations Officer was established. 

David Krajicek
Born 1965

Management Board member (CCO)  

As Chief Commercial Officer David Krajicek is responsible for the sector Consumer Experiences. He replaces Debra A. Pruent. Additionally, David Krajicek is responsible for the regions North America and Latin America.

Alessandra Cama
Born 1967

Management Board member (COO)  

As Chief Operations Officer Alessandra Cama is responsible for all local and global operations functions across GfK. This is to drive improved productivity in operations through further automation, scale and efficiencies. Additionally, Alessandra Cama is responsible for the region Asia and the Pacific.

David Krajicek and Alessandra Cama
General